Last week, the press reported on a new case of Necknomination involving a 9-year-old English girl. The e-Enfance Association wanted to revisit the definition of neck nomination. This behaviour, which has been popular since February 2014, comes from the expression «to neck a drink», which means to drink something in one go. The principle is as follows: a person drinks alcohol in front of their webcam and nominates three people who must then do the same. e-Enfance therefore urges parents and adults to remain vigilant about this very dangerous phenomenon, which can endanger the lives of young children and adolescents.


