60% French people were active users of social media in 2023. For Generation Z (16–25 years old), it is Instagram which has climbed to the top of the rankings with 90% of usage. This represents an increase of 26% since 2016 for the Meta Group's social network, which now has 26.55 million users in France. Instagram is closely followed by Snapchat (80%) and TikTok (63%).
While French internet users spend an average of 52 minutes per day on social media, those aged 15–24 spend 2 hours and 19 minutes per day !
And what is Generation Z doing on social media?
– Chatting with friends (78%)
– Passing the time (61%)
– Follow the news (60%)
– Relax (51%)
– Follow influencers (27%)
– Stalker (10%)
Do you feel like you spend too much time on your smartphone and other screens? Feel free to talk about it with the counsellors at 3018, available 7 days a week, between 9 a.m. and 11 p.m. They will give you good advice!
